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VIV Acquires CMR, Inc - Adds Auto Shop Specialty

VIV Builder • May 13, 2022

VIV Acquires CMR, Inc 

Adds Auto Shop Specialty

May 11th, 2022, 01:15 PM Central Standard Time


EVANSVILLE INDIANA – VIV, a leading website design and digital marketing company, announces the acquisition of Complete Marketing Resources, Inc. (CMR, Inc.). CMR specializes in online marketing, consulting, award-winning and functional website design, search engine optimization (SEO), and proprietary content management programming. CMR’s services provide measurable savings and results in the automotive industry.


With over 600 auto shops in its portfolio, CMR is widely acknowledged as an industry leader for website design, reputation management strategies, and advice for auto shops. Established in 2008, CMR provides its clients with an extensive set of educational resources.


The CMR acquisition was fueled by VIV’s commitment to inspiring the current and next generation of digital marketing. VIV strives to empower small businesses with the technology and talent they need to manage and grow their business from a singular platform.


“Digital Marketing and high-quality website design continue to be in strong demand for virtually every business, and we know our clients are constantly seeking high-quality marketing strategies. “CMR, Inc is an exceptional, uniquely positioned company. We are thrilled to welcome Marion and everyone at CMR, Inc to the VIV family,” said Austin Hoffman, VIV’s Head of Product. 


“As VIV strives to offer companies best-in-class marketing solutions that support all stages of the selling process, CMR, Inc brings a talented team and cutting-edge programming that bolsters our offering and expands our geographical reach across the U.S. CMR, Inc will continue to have the same great service and more by joining VIV,” said Allan Noe, Managing Partner, of VIV.

CMR, Inc founder Marion Miller, and her colleagues will continue to grow relationships with their partners by offering expanded services and enhanced capabilities. 


“VIV is a top digital marketing company: we are thrilled to be a part of the VIV family. Combining our teams and offerings, we now provide the most robust digital marketing and SEO resources available,” said Marion Miller, President of CMR, Inc. 

John Johnson, Evolv’s Chief Development Officer, said, “This acquisition augers well with VIV’s strategy of vertical specialization. CMR has done a fantastic job of adding value to their clients. We expect to leverage VIV’s assets—and CMR’s—to create a best-in-class offering.” 


The CMR, Inc acquisition is an important component in VIV’s ability to rapidly scale in the automotive industry segment. 


About VIV


VIV’s mission is to help businesses grow their sales. VIV is energized by knowing that doing their job well positively impacts local communities. Local businesses create jobs, support families, fund charities, and help their communities thrive. 


This inspires us!


We believe the best way to achieve our mission is to empower small businesses with the technology and talent they need to manage and grow their business from a single platform.

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